FAQ: What's behind The Pioneer Woman's success?

Make no mistake: Ree Drummond has carefully crafted her way to the top.

Being business savvy and learning to become Internet savvy on her way, she delights her millions of readers with some ingredients that keep them returning to her charming blog:

  • She has very intuitively given more weight to certain sections of her blog and discarded others.
  • She portrays a perfect country, well off life, in a perfect ranch setting, with perfect kids and a handsome husband with a great butt.
  • She publishes several posts a day.
  • She publishes about a wide range of subjects.
  • She uses a cheeky sense of humor.
  • She never mentions anything negative about her life, apart from having to wake up early or make the laundry.
  • She holds constant, expensive giveaways.
  • She makes great pictures.
  • She offers freebies (recipes, photos).

Anybody still wondering what's the fuss?

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The Pioneer Woman: Black Heels to Tractor Wheels--A Love Story will be released on February 1, 2011